There are rooms full of men murmuring “where are all the women?” – from VCs to university deans to conference organizers. Great! Their job is done. They asked the question – what more can they be expected to do? They tried their diversity chops and the unequivocal conclusion was that “there are not enough women [...]
I got the neat opportunity to speak at the 4A’s Strategy Festival last month. It was a rapid 5 min pecha kucha style talk. Here’s the talk and the deck to go with it. This video made me realize that it’s probably a good thing that I am not a coffee person. Need to calm down. [...]
Back in March this year, New York went a little crazy. For the lottery. Mega Millions drew the largest jackpot ever. Despite platitudes about the chances of being hit by lightning being higher than winning, we bought them tickets. For those few days, that’s all anyone would talk about. You could smell everyone’s secret faith in lady luck [...]
Data is abundant today. In a world where data is easily accessible – ‘data about data’ or metadata and how we manipulate it will become increasingly important. I’ve observed this with the music industry – but I think the principles apply to any form of digital commodity.
We are very liberal with the use of metaphors and models in our language, thought process and problem solving approaches. They act as bridges between concepts and disciplines. But without some vigilance, these metaphors notoriously pigeon-hole us into a partial suspension of reality.
Planners have supposed to have gone beyond digital, made something and figured out our T-shape. But what do strategists and planners do? What is our craft? Every person in an agency is a problem solver. Art directors solve by making things beautiful, copywriters solve by writing and technologists solve by making the interwebs tick. And [...]
Justin Bieber is all set to write a book, play himself in a 3-D movie and rule the charts for (hopefully) a couple of years – and he knows how to escape on a segway. Teenage heartthrobs and the associated mass hysteria are not new phenomena. This Beatles video speaks for itself. I am in [...]
I stare at my Tweetdeck dashboard and think “I should really stop following so many people.” It’s overwhelming. In addition to that, I have to keep up with scores of RSS feeds, my facebook friends, my Tumblr dashboard and good old email, of course. I’ve bitched about this “information overload” many times. And apparently, a [...]
Yup! It’s official – Make a Chart Day is a phenomenon now and today the internets present to you its 10th installment. I am super psyched to host it on my shiny new blog. In case you don’t already know how to go about it, here’s what you need to do: Make an awesome chart. [...]
The phrase ‘going digital’ is tossed around carelessly by a lot of people. Everybody, from marketers to news media, is talking about how we are becoming digital creatures. But, what does it mean to ‘go digital’ and how does it relate to the way we lead our lives? If we are going “digital” now, what [...]